The trendy Meme

Meme (n) :
An Internet meme may take the form of an image, hyperlink, video, picture, website, or hashtag. It may be just a word or phrase, including intentionally misspelling the word “more” as “moar” or “the” as “teh.” These small movements tend to spread from person to person via social networks, blogs, direct email, or news sources. They may relate to various existing Internet cultures or subcultures, often based on sites like 4chan, tumblr, and numerous others.  Don't forget PINTEREST :) post coming soon about this addicting drug.

Public relations, advertising, and marketing professionals have embraced Internet memes as a form of viral marketing and guerrilla marketing to create marketing "buzz" for their product or service. The practice of using memes to market products or services is known as memetic marketing. Internet memes are seen as cost-effective, and because they are a (sometimes self-conscious) fad, they are therefore used as a way to create an image of awareness or trendiness.

Thank you Wikipedia for that insightful definition.
Basically, these "memes" are trending so much lately, I don't think I can go without seeing at least 15 a day.  But I'm not complaining.  These sarcastic sayings and words ironically depicting the picture that they are representing literally leave me LOLing at times

Some of the most widely recognized memes are

1. Grumpy Cat
2. Rediculously photogenic man
3. Anything with Ryan Gosling
4. Willy Wonka's Sarcasm
5. LOL Catz
6. Kristen Stewart's emotions

The list goes on.

 But as previously mentioned, this viral form of media has served other purposes in the marketing and advertising world.  Meme's are not seen as threatening, they are meant to be visually enjoyed without any complicated messages thrown in the mix.  That is why advertisers subtly are starting to use and promote the use of memes.

Grumpy Cat: A cat with an unfortunate face that looks as if the cat is constantly grumpy.  The memes focus around the cat's face expression with words and descriptions that are pessimistic to the extreme. HILARIOUS.  Recently, the owners of this adorable cat was on the Today Show.  The family is currently promoting more and more campaigns for Grumpy Cat and have even set up its own website, apparel, and other promotional tools.  This all happened because of the use of social media and the viral MEME!

Now, if only I can get my face to become a Meme.  What do you think the captions would be?

xo
-Diva