Sunday, December 9, 2012
NOH8
Dear Fellow Diva,
MISSION STATEMENT : The NOH8 Campaign is a charitable organization whose mission is to promote marriage, gender and human equality through education, advocacy, social media, and visual protest.
This campaign is very eye-catching - and for a good reason. I truly respect the idea behind this campaign solely because it is not as aggressive in regards to other gay-right movements. And as every diva knows, you ain't a diva unless 5 of your 6 closest friends are all your gay "besties".
The execution behind these print ads are very simple: Photos feature subjects with duct tape over their mouths, symbolizing their voices being silenced by Prop 8 and similar legislation around the world, with "NOH8" painted on one cheek in protest. The campaign began with portraits of everyday Californians from all walks of life and soon rose to include politicians, military personnel, newlyweds, law enforcement, artists, celebrities, and many more.
The big idea here is plain and simple: Spread the love, y'all. Ain't nobody got time for hate.
xo
-Diva
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